Welcome to THE Enzyme Discounter!

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Holistic Alternatives, IncWelcome to Holistic Alternatives, Inc, you’re headquarters for enzyme-based products at affordable prices!

We’re grateful that you took the time to look at our website. If You’re here then you’re probably looking for top-notch nutritional supplements at a reasonable price. Well, you’ve come to the right place.

Ken Michaelis, the president of Holistic Alternatives, Inc, is a 35-year veteran of the struggles, triumphs and losses in the battles for health freedom that this era has seen. During this time Ken has gained invaluable training and experience in the fields of complementary medicine and dietary supplements. He’s seen companies and competitors come and go. Some made a big noise and a lot of money with wildly over-hyped but under performing supplements then cashed out, leaving customers holding the bag. Others companies had once great reputations but had become hopelessly outmoded, falling behind in acting on new discoveries. He learned over time to tell which companies were reputable and in it for the long haul and which were get rich and get out.

Now you can benefit from Ken’s experience.

The Store

The backbone of this site is, of course, the store. You can visit our store here. This is where you will find the finest supplements available today. Ken was involved in the design of many of the supplements in the store. The prices listed are discounted as deeply as possible.

Please feel free to contact us with questions or comments. You may even find your questions on our FAQ Page

Enzyme Activities; How To Read A Label-Part II

In the last part of the series we wrote about how to read the amounts of ingredients per tablet or capsule. In that article we wrote using the example of one product (product “A”) which contained 3 mg of α-chymotrypsin per tablet and  another product (product “B”) which only contained 1.5 mg of α-chymotrypsin per tablet.

Now we need to confuse the issue slightly but only to clarify it later. The 3 mg and 1.5 mg amounts are not necessarily different in terms of the enzyme activity. How can it be that 3 mg of an enzyme and 1.5 mg of an enzyme could be the same? Well, it’s because the enzyme raw materials are available in different activity levels per mg. Total enzyme activity levels are how enzymes should be compared and they should be compared in equivalent units. We will use an equivalent generic unit in the example below. But be aware that there are many, many ways of measuring enzyme activity and some of them don’t compare very well, much like the graphs at the left side of the article. More on this in a later part of the series.

Now for an example. For instance, let’s say that product “A” is made with α-chymotrypsin that has 500 units of activity per mg. To get the total α-chymotrypsin activity in product “A” we would multiply 3 mg times 500 units per mg to get 1500 units total α-chymotrypsin activity. Let’s say that product “B” is made with α-chymotrypsin in 1000 units of activity per mg. To get the total units of α-chymotrypsin activity per tablet we would multiply 1.5 mg times 1000 units of α-chymotrypsin activity per mg to get 1500 units of α-chymotrypsin activity per tablet, exactly the same as product “A.” The smaller weight of α-chymotrypsin in product “B” is equal in activity to the larger weight of α-chymotrypsin in product “A” because product “B” used an enzyme that was twice as active as product “A’s” enzyme, thus making up for the difference in weight of the enzyme present. Label information for the products might look something like that below-

Product “A” Product “B”
α-chymotrypsin (500 Units/mg)-                3 mg α-chymotrypsin (1000 Units/mg)-            1.5 mg

As you can see, it’s up to the consumer to determine the total enzyme activity of the two products. Now that you understand the relationships between weight of enzymes in a product and the activity of the enzymes it should be much easier to choose between products.

In the next section we will show you how to compare different enzyme activity units.

Enzyme Activities; How To Read A Label-Part I

Enzyme ComparisonsThere’s a lot of confusion and hype regarding enzyme strength and potencies. Wild claims and huge numbers are being claimed to enhance the saleability of otherwise average or mediocre products. And often, like the chart at the left, numbers are used that aren’t easily compared or only lead to confusion. So how can we cut through the fog to compare enzyme products?

Well the first and most important step is to find out what quantities of the product we are dealing with. To do that we need to look at product labels. If you look at the ingredient panel on the top of the right side of a label you will see something that looks like the table below-

Supplement Facts

Serving Size: 1 tablet

Servings per container: 200

Supplement Facts

Serving Size: 2 tablets

Servings per container: 90

Look at the “serving size” on the label. The “serving size” tells the consumer that the ingredients listed on the label below this section are the amounts contained per serving. In other words, if you want to know how much of an ingredient is actually in a single tablet or capsule you need to take the amount  of the ingredient shown on the label and divide by the number of capsules or tablets in the serving size.

For example, an important ingredient in enzyme formulations is α-chymotrypsin. It might be listed in several ways so we’ll choose a common way strengths are listed. One label we look at says there are 3 mg of α-chymotrypsin per serving and we look at a second lable and we see the same thing. But on closer examination we see that product “A” lists the serving size as 1 tablet while product “B” lists the serving size as 2 tablets. Because the serving size for product “A” is shown as 1 tablet we don’t need to do anything. We already know the amount of α-chymotrypsin per tablet is 3 mg. In product “B” we need to take the 3 mg of α-chymotrypsin and divide by 2 for the number of tablets in the serving size. This means that product “B” contains only 1.5 mg of α-chymotrypsin per tablet. By this exercise we see that product “B” is actually only half the potency of product “A.”

In the next part of the series we will examine how to compare different kinds of activity units.

New Maca Supplement In The Store!

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4721.jpgMaca is a South American herb which supports reproductive system health for both males and females. A much requested product. Now in the store.

By Request! Liquid Stevia Extract Now In The Store

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6955.jpgWe’ve had lots and lots of requests. Now we have Liquid Stevia Extract in 2 oz dropper bottles available in the store.

New Potassium Supplement In The Store!

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1452.jpg Are you looking for a great potassium supplement with potassium iodide (supplies iodine for the thyroid) as part of the package, then we have it at a good price. Check out all the new products in the store.

New Buffered C Powder In The Store- By Popular Demand

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Vitamin C PowderWe’ve been looking for a very good buffered Vitamin C powder with Bioflavonoids and now we’ve found one.

Now Foods is offering a buffered (good for your stomach) powder from which one-quarter teaspoon yields 500 mg of Vitamin C and 200 mg of Bioflavonoids, an excellent ratio. Vitamin C works best when delivered with Bioflavonoids because that’s the way it exists in nature

C Complex Powder is offered in 2 sizes and is available in our store. Check it out!

New Product In The Store- Liverplex!

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We’ve just added several new products and even some older ones that somehow were never activated to the store. There will be lots more in the coming weeks, so make sure to bookmark us!

LiverplexLiverplex is one of the one’s that never made it to the catalog for some reason. It is an excellent low-cost alternative for those who need some liver support but not the extensive support given by the more comprehensive Hepatoplex. Liver combined with Vitamin B12 and Folic Acid make this a good low-cost alternative support product.

Check it out in the store!

New Product! Enzyme Based Vasculase Circulatory Health Formulation

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VasculaseVasculase is the result of a collaboration between a Nurse Practitioner and a Rainrock Nutritionals biochemist. It is designed to provide the nutrients you may need to maximize your circulatory health.

Vasculase is a potent mix of bioflavonoids, vitamins, minerals, amino acids and botanical extracts built on a potent foundation of the enzymes Natto-kinase, Trypsin and Bromelain. We think you’ll have to look long and hard to find a better supplement and we have the best price.

Our price 60 size: $18.00 Suggested Retail 60 size: $24.00

Our price 120 size: $33.00 Suggested Retail 120 size: $44.00

New Product! Multisentials Multiple Vitamin-Mineral Formula!

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Multisentials LabelIf you’re looking for high-quality multiple at a great price, then Multisentials is the supplement for you!

This product from Rainrock Nutritionals is the result of a collaboration between Rainrock and several health care professionals. Unlike most multiples, this one’s in capsule form.

Price: $28.50 That’s $9.50 off the suggested retail price! Not Bad!